Brand Stories – Editorial Experts
Every successful brand begins with a story. A good story is what builds interest and keeps people engaged, making that story the single most powerful tool for generating buzz and securing media coverage.
Media Outreach
Pape PR’s team of former beauty and fashion writers, producers and digital editors offers a unique insider’s perspective into the media, helping brands craft their stories in a modern, innovative voice.
With more than 15-years of experience working on both sides of the pitch, we have a close base of media contacts and the insight and imagination you need to secure consistent, prestigious press placements. Pape PR creates meaningful digital, broadcast, print and social media campaigns.
- Editorial Placement
- Content Creation
- Award Positioning
- Press Collateral
- Speaking Engagements
- NYFW Partnerships
- Brand Alliance
- Media Training
- Event Planning
- Desk Sides
- Photography and Video Production
- Copywriting & Design
- Reporting and Media Tracking
Social Media
Pape PR builds custom social media campaigns connecting brands with consumers across all platforms including Instagram, Snapchat, Facebook, YouTube and Twitter. We develop, implement and manage content strategy, collaborations and partnerships to help brands establish their unique voice and personality.
- Content Creation
- Content Monitoring
- Photo Styling & Photography
- Community Management
- Copywriting & Design
Influencer Outreach
Pape PR maintains close relationships with digital influencers across all social media platforms including Instagram, Snapchat, Facebook, YouTube and Twitter, creating original content and curating influencer partnerships to support brand and business goals. We work with makeup artists, stylists, manicurists, celebrities and beauty, fashion and lifestyle influencers.
- Influencer Outreach
- Product Seeding
- Influencer Collaborations
- Influencer Event Planning
- Artist Outreach
Event Planning
Pape PR plans innovative press and influencer events providing guests with a unique, memorable experience. Events are designed to create excitement, generate press and social media coverage as well as establish a meaningful relationship between the brand and its influencers.
- Media Event Planning
- Launch Parties
- Sponsorship & Partnership Coordination
- Press and Influencer Events
Business Consulting
Pape PR works with some of the most successful and innovative brands in the world. We consult on packaging design, trends, marketing, business and retail strategy.
- Packaging Design
- Trend Forecasting
- Image and Photography Consulting
- Innovation
- Business & Retail Strategy
- Copywriting & Design
Celebrity Seeding
Celebrity endorsement can boost a brand’s sales and reputation. Pape PR utilizes our close relationships with managers, influencers, stylists and celebrity publicists to place your products in the hands of the most effective spokespeople.
- Celebrity Endorsements
- Product Placement
- Talent Booking
- Event Coordination
